Television is to JFK as the Internet is to…

Want to take a shot at completing this analogy?

I wasn’t alive back in the JFK era, but one thing that we’ve always heard about JFK is that he was the first President to really utilize television in both the elections and in his Presidency. All of the other candidates were stuck in the old ideas of print and radio.

It didn’t hurt that they were all pretty ugly while JFK was handsome.

I see the same kind of thing happening now. The web has changed how our society operates and communicates, just as television did back in the 50s and 60s. But there is something that the web brings to the table that television didn’t–an appreciation for valid information and intelligence.

It doesn’t hurt Ron Paul that he is a matter-of-fact straight talker while the other candidate are so full of crap that their eyes are brown.

Television puts a huge emphasis on appearances, showmanship, and the ability to read lines really well. JFK, and later Ronald Reagan, used this to their advantage masterfully in their times. But voters, especially young voters, are getting less and less information from television, and more and more from the web.

And on the web the rules are different. When the rules change, the candidates had better change as well. Let’s hope for the sake of the country that the current crop snake oil salesmen are as slow to catch on as JFK’s contemporaries were.

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